Automating Jeans. Bringing
Manufacturing Back Home.

We are developing advanced automation that makes jeans production efficient, competitive, and ready to return to Europe and the US.

VISION

Our mission is to revolutionize jeans manufacturing through automation and on-demand production.
By condensing decades of Italian craftsmanship into replicable, high-tech efficiency, we unlock competitiveness that enables reshoring of production to Europe and the US. This breakthrough empowers brands to finally move from the outdated design–make–sell model to a design–sell–make model: producing what is needed, when it is needed, and where it is needed. Sustainability and consumer value follow as a direct consequence of smarter, faster, and more localized production.

NEW BUSINESS MODEL

ECONOMICALLY DISTRUPTIVE

Competitiveness through on-demand production

EARN BEFORE YOU SPEND

NO OVERPRODUCTION

Designed to align with hall directives of EU circular Economy Action Plan

SUSTAINABILITY THROUGH EFFICIENCY

PURPOSEFULLY VALUABLE

Trust & loyalty through product decommodization

NEW RELEVANCE FOR BRANDS & CONSUMERS

Team & Partners

Founded by experts in denim, automation, and industrial innovation.
Backed by leading engineering and industry partners.
Funded by NextGenerationEU

CONTACT

We are currently in stealth mode and selectively speaking with investors and partners.